Smartphones & Consumer Decision-Making
A Retail Study
Accessing shoppers at brick-and-mortar locations can be difficult but by creating a mobile-first approach and offering loyalty programs, retailers can combine both online and offline behaviors to glean more insights about habits and preferences of shoppers.
Download this white paper to access:
- Shopping habits and attitudes from over 12,000 smartphone users
- How to leverage mobile to create versatile omnishoppers
- 3 ways to strengthen your brand with a mobile-first approach